VERY BEAUTY GIFT

GOOD FROM THE INSIDE
COMES THE BEAUTIFY OUTSIDE 

Sending the old year off with a feel-good event for Beauty Hall, Emporium Department Store, we were assigned to do a product shoot and create content for New Year gift sets. The star of the campaign was the skincare and cosmetic gift sets from 7 top brands. These sets, we were told, were the best ever.

At first we assumed they were just some chic gift sets. After doing some research into the products, we were surprised to find why each of these brands received environmental award, why they were renown for organic products and we had also tried all these products.

All of them were absolutely wonderful, from the concept, like using pure natural extracts, to production process which doesn’t use animal test and environmental friendly. We were not aware of the massive effort they made for the world but once we obtained the information, this made us fully appreciate the opportunity to create good content for them.

Certainly the atmosphere of the photo shoot was full of good vibe, the team enjoyed designing how the shots should come out and matching the uniqueness of each product with cute New Year props we handpicked from Jatuchak market (where we got to explore new things) and Pak Klong market (selective some festive leaves).

Adding another fun to this campaign, we learned Japanese style wrapping, also known as Furoshiki, which helped us transform a piece of fabric into cute gift wrapping paper. The result of hours of trial and error was worth it because the client was satisfied with the beautiful expression of their products. We could say that, aside from making great and relevant content, we also learned a lot of new things along the way!

Client : Emporium Department Store